In an effort to increase the knowledge and maximize the potential of the technology used within our systems, Active Website has decided to designate an Enterprise Coordinator (EC) within each of our clients.

The EC is a role filled by a member(s) of each Enterprise Client’s team. They are responsible for having a high level of product knowledge in order to provide the agents with on-site support, further training, answer any questions, as well as having the ability to turn on and refine features for agents on behalf of the brokerage (e.g. Agent Branded Websites, Individual Property Websites and much more).

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Given today’s technology, providing the real estate consumer with what they really want shouldn’t be a problem. Today’s consumer wants to be able to go online and search for properties, view property details, photos, maps, and neighborhood information with the click of a button. The Internet has given consumers the ability to do numerous searches on their own and conduct their own preliminary research before even deciding on a real estate agent. What do consumers see when they visit your website? Do they find a functional, easy to navigate, informational resource or do they leave just as fast as they arrived because they have to ‘become a lead’ before they’ll get any information out of you? After all, it really is all about them.

Maybe we can all learn something from this: http://www.wellcomemat.com/video/6DF8FF1C76