It’s Conference Time!

January 23, 2013

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The Journey Into Mobile

The Enterprise Network Annual Conference | Sept 3 – 6, 2013 | The Ritz-Carlton Denver

The dates of our Enterprise Network Annual Conference have been announced! From September 3-6, 2013 at The Ritz-Carlton in Downtown Denver, the brightest minds in real estate will come together to discuss the future of our industry and the impact mobile technology will have on it.

Exclusively for Enterprise Network members, this three day event will focus on “The Journey Into Mobile” and will give attendees the opportunity to maximize their investment in The Enterprise Network, collaborate with other like-minds, and learn about new technologies and trends impacting the Real Estate Industry.

Last year’s conference focused heavily on agent training and how to prepare our agents for the evolution of the customer. Building on that concept, this year’s event will discuss how mobile technology is revolutionizing the customer experience.

Major topics to be discussed include:

  • How mobile is changing customer interactions
  • Developing for the future of the mobile web
  • Usability testing for mobile devices
  • The secrets to creating engaging mobile content
  • Next steps in mobile apps
  • …And much more

Mobile technology has forever changed the way we communicate and the way we conduct business. The possibilities for future innovations in the mobile space are endless, so please join us as we share insight on the latest developments, marketing opportunities and next-generation mobile services that are shaping our industry.

Members, mark your calendars! This is one event you won’t want to miss.

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What Does Today’s Real Estate Agent Look Like? The Enterprise Network Agent Survey [infographic]

December 13, 2012

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This past month The Enterprise Network decided to do something a little different. We provide technology for many brokerages and agents in the industry, but in order to keep improving that technology we need a better understanding of how they’re using it. More specifically, how real estate agents are using it.

We surveyed over 500 realtors in our network. The survey questions ranged from topics like mobile technology, social media and lead management. What we found out is pretty interesting. So interesting, that we decided to make it the focus of this year’s Blog Swap. You can read what our members had to say about all of it here for the 2012 Holiday Blog Swap.

We put all the collected responses into the infographic below. What do you think? Do you see this as an accurate representation of today’s real estate agents? We’d love your thoughts!

A Snapshot of Today's Real Estate Agent

by Katelyn Wheaton


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Enterprise Story: Charity Middleton

October 11, 2012

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Enterprise Stories is a new series that highlights Enterprise Network members and how they are utilizing technology. This time we are highlighting Charity Middleton, who I met at last month’s Enterprise Network Annual Conference. I was inspired by how passionate she is about real estate and technology and thought she would be a great candidate for the series!

Charity has a long history in the Real Estate Industry that started when she was 16 years old answering phones for a local real estate company. Her passion for real estate and experience with marketing and technology grew as she took a position as an assistant to a local Realtor. At that time, she was responsible for creating the website, brochures and all media. Also during this time, their local MLS moved from books to online, putting Charity in charge of understanding the new online process.

Charity is now the Social Media Manager at Murney Associates Realtors and still sells homes full-time. On top of that, she instructs a spin class and is a mother of two. She’s even taught her daughter who loves to write that “blogging” is like writing a story.

To manage her hectic days, Charity has implemented many tactics to take care of business while on-the-go. Below is an interview we conducted with Charity that outlines her daily routine and how she manages it all. (more…)

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Enterprise Network iPhone App for Real Estate Now Available!

August 29, 2012

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The Enterprise Network is proud to announce the release of our second real estate app! To ensure our members remain competitive in the mobile market, Active Website’s in-house Mobile Department recently released a real estate app targeting the IOS market. Keeping usability at the forefront of design, our first iPhone app was developed using common Apple UI constructs that are already intuitive to Apple users.

One of the main goals for this mobile release was to get customers to a desired location within the app in as few steps as possible. As a result, we streamlined the design and combined navigation tools into the same view as the property view so customers can quickly scroll through the different pages.

Other enhancements to the iPhone app include:

  • An enhanced photo gallery so users have quicker access to property images
  • Improvements to search functionality that allow users to view more properties at a quicker rate without being limited to a certain perimeter from their current  location
  • The ability for property clustering due to the increased number of properties we can show in one view
  • The inclusion of more property details so information is consistent with that of the brokerage website

With similar search functionality to that of our Android mobile app, the iPhone app also allows customers to easily search for homes while on-the-go using a variety of different search options including Journey Search, Exploratory Search, Perimeter Search and Scope Search.

For both the Android and iPhone app, we joined forces with the Wikitude team to provide the latest in augmented reality technology for our real estate customers – and we’ve seen impressive results! Our Scope Search incorporates AR technology and is one of our most popular search features on our apps. (To watch our video that showcases AR teachnology, click here.)

(more…)

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Introducing Danberry Realtors Mobile App!

May 2, 2012

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We’re happy to announce that the Android app for Danberry Realtors is now available! The app is free to the public and offers a variety of different search options, making it easier for customers to search for Toledo homes for sale while on-the-go. Search functionality available through the app includes:

Journey Search: Journey Search allows customers to view properties within close proximity to their current location.

Exploratory Search: An extension of Journey Search, the Exploratory Search feature continues to update available properties as a customer travels.

Perimeter Search: Through this feature, customers can draw boundaries on the map view, allowing them to only view available homes within the perimeters of their search.

Scope Search: An augmented reality search, Scope Search displays property information on the mobile device when a customer aims their phone’s camera down a street. Information on available properties appears in a pop up for easy viewing.

In addition to the interactive search functionality, the app also syncs to each Danberry customer’s account area, ensuring saved data is accessible on their mobile device as well as danberry.com.

(more…)

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