Active Community: Building a Customer Centric Business

July 30, 2010

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Today we are continuing our discussion on the Top 5 Takeaways from Inman Real Estate Connect SF 2010.  Kicking the series off, we’d like to go into more detail about what it means to be customer-focused as well as tips on building a customer-centric business.

At Real Estate Connect this year, speakers stressed the importance of meeting the demands of today’s consumer (which happened to be the theme of last year’s Enterprise Network Conference). Over the past few years, Active Website has encouraged Enterprise members to make the move to a customer-centric business model because in order to last in today’s competitive market, we need to keep in mind what the driving force behind our success is – our customers.

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Enterprise Network Make REAL Trends Top 500 List

July 29, 2010

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Following up on a recent press release, Active Website would like to congratulate The Enterprise Network for another great year in 2009. With the results of The REAL Trends 500 having been released a couple months ago, we’d like to take the time  to spotlight several of our Network Members who made the list.

Every year, REAL Trends ranks the performance of residential real estate companies across the country by sales volume, transactions, mortgage, etc. This annual report is a trusted standard of measuring performance, so again, congratulations to the following companies for a successful year.

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Active Community: Four Questions on eBusiness

May 7, 2010

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Welcome everyone to our latest session of Active Community. Today, we are excited to present a new series on Active Community called Four Questions. Periodically, we will be talking with people from the Active Website staff to discuss key points on the week’s session topic.  In this episode, I am asking Jen Ibanez, our Senior Account Manager at Active Website, a series of questions pertaining to her experience with the Active Enterprise Network and establishing the foundation for an eBusiness strategy.

Jen came to Active Website three years ago and has really helped us grow Active’s eBusiness department. In our video below, Jen will go discuss her experience working with Enterprise clients and the struggles brokerages face as they begin the process of developing an effective eBusiness strategy. More importantly, Jen will explain the importance of eBusiness in today’s market and gives tips that every broker should consider when setting up a designated department. A successful strategy is not only about understanding why eBusiness is important, but knowing how to transform that strategy into results. Watch today’s video for more information.

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Related Posts:

Are You Capturing Your Online Leads?

Things to Consider When Building Your eBusiness Department

Danberry Launches LifeCycle for Inquiry Management

By John Sable

Happy Earth Day!

April 22, 2010

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Because it’s Earth Day, we’d like to talk to you about ways you can tap into the “green” movement from a real estate perspective. The green real estate market is gaining momentum – no longer do granite countertops and stainless steel appliances distinguish homes from their competition. With more homes becoming EnergyStar and LEED certified, it’s important to stand out to buyers and sellers looking to do business with companies who share their same values.

Today’s consumers are becoming more and more environmentally-conscious, so as an industry it’s important to address these needs.  Many consumers want to have a more positive impact on the environment and are looking to make their homes more energy efficient as a result. Here are some simple ways homeowners can make an impact:

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National Open House Weekend Starts Tomorrow

April 9, 2010

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Just another reminder to everyone that this weekend has been named National Open House Weekend by NAR!  The homebuyer tax credit ends in three weeks, so take advantage of this great opportunity and find your next home. With many of our Enterprise Network Members participating in this event, be sure to check out their sites for more information on open houses in your area.

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