September 13, 2011
The Active Enterprise Network Annual Conference is quickly approaching and we’re giving you a sneak peak at topics to be discussed at this year’s event! The second session of the conference focuses on bridging the gap between Broker and Agent. Below is an overview of topics that will be discussed during this session.
Broker → Agent
Agent Productivity Tools: Empowering Agents and Streamlining the Business Model
During this session, John Sable, Managing Partner at Active Website, will discuss the latest agent productivity tools available on The Active Enterprise Platform. Through these tools, brokers can provide agents with the tools needed to bridge the online communication gap with customers and create a more personalized experience. Joining John during this discussion, a guest speaker will discuss their scalable model for getting agents to adapt to the tools available to them.
Speaker:
John Sable
Managing Partner
Active Website, LLC
(more…)
August 25, 2011
Enterprise Network member, The Group, Inc. Real Estate, has recently implemented Active Website’s recommended First Responder Program in an effort to increase their eBusiness initiatives. The First Responder Program helps start the dialogue between the customer and brokerage quickly and efficiently and also helps to avoid situations where leads are lost due to delays in response time.
Studies show that consumers investigating real estate online will visit as many as five different sites. A brokerage that responds within 3-5 minutes is 239% more likely to win the business. By implementing an inquiry management system which includes a dedicated team member responsible for responding to all inquiries, brokerages are better able to monitor and track inquiries and provide better customer service to potential buyers and sellers.
The Group, Inc. made the decision to change their existing business rule structure to the First Responder Program after learning about Skogman Realty’s success with a similar format. While inquiries on Skogman’s agent websites are routed directly to the site’s owner, all other inquiries are initially reviewed and responded to by their eBusiness department. This allows consumers to receive a quick response which agents are not always able to provide while on-the-go, and helps to standardize the brand experience. (more…)
March 9, 2011
At last year’s Active Enterprise Network Conference, we gave each member of The Active Enterprise Network a flag to symbolize their freedom as independent brokerages. Following the conference, we hosted a flag photo contest to encourage members to share photos of their flags in an area that makes their community unique.
While we received a lot of great photos, there could only be one winner. At this time, we’d like to congratulate The Group, Inc. Real Estate out of Ft. Collins, CO for winning our flag photo contest! For their prize, The Group will receive 5 FREE hours that can go towards enhancements to their site.
Below is the winning photo. The Colorado State University cheerleaders helped The Group, Inc. fly their flag proudly!
