Real Estate Comes to Pinterest

January 27, 2012

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(Tweet this article!) If you haven’t heard of Pinterest by now, I HIGHLY recommend checking out this new site that allows you to make virtual pinboards of items you find interesting – from recipes to crafts to fashion and more. I’ve been a member of Pinterest for several months now, and besides the fact that I’m sleep deprived from spending all night pinning my favorite items and browsing other’s boards for my next project idea (seriously, it’s my latest online addiction), I think this platform provides a unique opportunity to the Real Estate Industry.

Pinterest and real estate seem to be a natural fit. Pinterest has proven to be a great resource for those looking to design their dream kitchen, find DIY home improvement projects and browse boards for other inspirational ideas for interior decorating. And because Pinterest visits increased 4,000% in just six months landing them in the top 10 most visited social sites in Nov. 2011, this is one site you need to get on board with (no pun intended).

The above image is an example of how one member is using this social platform to their advantage. For more info check out Reinhart Realtors on Pinterest! They’ve done a great job inspiring their followers with pins ranging from restaurants in their area to housewarming gifts to master bathroom ideas and more.

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Charles Reinhart Company Realtors Launches Lifestyle Search!

July 21, 2011

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Continuing the launch of Lifestyle Search on Enterprise sites, we’re happy to announce the release of our next lifestyle search engine for Charles Reinhart Company Realtors.

Serving the Ann Arbor real estate market since 1971, Charles Reinhart Company Realtors is the definitive market leader in the area with annual sales of more than $468 million. With a commitment to quality, Reinhart has created generations of repeat customers as well as low turnover for agents and staff. Currently, Reinhart has 7 offices serving the southeastern Michigan area and is well-known for their strong marketing and technology experience. (more…)

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Enterprise Network Members Make Real Trends 500 List

May 10, 2011

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Active Website would like to congratulate The Active Enterprise Network for another great year in 2011. With the release of The REAL Trends 500 Report, we’d like to take the time to spotlight several members who made the list.

Every year, REAL Trends ranks the performance of residential real estate companies across the country by sales volume, transactions, mortgage, etc. This annual report is a trusted standard of measuring performance, so again, congratulations to the following members! (more…)

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Enterprise Network Members Make REAL Trends Top 500 List

July 29, 2010

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Following up on a recent press release, Active Website would like to congratulate The Enterprise Network for another great year in 2009. With the results of The REAL Trends 500 having been released a couple months ago, we’d like to take the time  to spotlight several of our Network Members who made the list.

Every year, REAL Trends ranks the performance of residential real estate companies across the country by sales volume, transactions, mortgage, etc. This annual report is a trusted standard of measuring performance, so again, congratulations to the following companies for a successful year.

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Happy Earth Day!

April 22, 2010

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Because it’s Earth Day, we’d like to talk to you about ways you can tap into the “green” movement from a real estate perspective. The green real estate market is gaining momentum – no longer do granite countertops and stainless steel appliances distinguish homes from their competition. With more homes becoming EnergyStar and LEED certified, it’s important to stand out to buyers and sellers looking to do business with companies who share their same values.

Today’s consumers are becoming more and more environmentally-conscious, so as an industry it’s important to address these needs.  Many consumers want to have a more positive impact on the environment and are looking to make their homes more energy efficient as a result. Here are some simple ways homeowners can make an impact:

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