Active Website: Real Estate Technology for Market Leaders  
The Enterprise Network: Have You Been Invited?

  • New “Enterprise Coordinator” Role Developed for Active Website Clients

    June 11, 2008

    In an effort to increase the knowledge and maximize the potential of the technology used within our systems, Active Website has decided to designate an Enterprise Coordinator (EC) within each of our clients.

     

    The EC is a role filled by a member(s) of each Enterprise Client’s team. They are responsible for having a high level of product knowledge in order to provide the agents with on-site support, further training, answer any questions, as well as having the ability to turn on and refine features for agents on behalf of the brokerage (e.g. Agent Branded Websites, Individual Property Websites and much more).

    (more…)

    Podcasting is Here to Stay

    May 19, 2008

    Podcasting is a superb way for marketers to reach highly targeted niche audiences. Active Website’s fundamental view on the future of podcasting has not altered since last year. As the medium breaks away from its progenitor, Apple Inc., podcasting is becoming a mobile technology that’s popularity continues to grow. Millions are plugging in to download audio files for listening and communicating.

    According to eMarketers, “the podcast audience will continue to grow at an impressive rate into the next decade. Podcasts will reach 18 million regular subscribers in 2011, with a total potential audience that year of 55 million people.” (more…)

    EcoBroker Certification: Should you be Going Green?

    May 11, 2008

    With the continuing demand for Eco-friendly products and services, one company is taking steps to educate Real Estate Industry
    professionals. EcoBroker is the first and only green educational curriculum and certification for licensed real estate professionals.

    The goal of EcoBroker is to help Real Estate agents stay informed and up to date on the growing green real estate market and the benefits it provides. It helps expand an agent’s knowledge about the increasing green trends and how they can incorporate them into their business so that they can build on this potential market base. (more…)