Training Your Agents in 2012

January 18, 2012

image link is broken
image

(Tweet This Article!) Looking back at 2011, we saw huge advancements when it came to search functionality, lead tracking technology, website development and social integration – just to name a few.

These innovative tools were developed as a result of the modern consumer’s expectations. Today’s real estate customer is more tech-savvy and has access to a plethora of information online – and they expect their agents to be more knowledgeable as well. Preparing your agents for these inevitable changes is crucial to your future success as a highly-regarded brokerage.

With technology constantly evolving, it can be overwhelming for a real estate agent to stay up-to-date on these latest trends. By providing your agents with cutting-edge technology, you are one step closer to exceeding customer expectations and associating a positive experience with your brand. However, keep in mind that no matter how many tools and technologies are developed, they will be worth nothing without proper training.

(more…)

PrintFriendly

How Will You Sell Real Estate in the Year 2030?

December 2, 2011

image link is broken
image

(Tweet this article!) Kicking off our Holiday Blog Swap, we’d like to take a closer look at the future of real estate and what we can do to prepare ourselves for continued success. At this year’s annual conference, we had the privilege to hear Eric Thompson, President/CEO at The Group, Inc. Real Estate, explain the Vision 2030 Project and answer the important question: What does a brokerage, agent and customer look like in 2030?

The Vision 2030 Project was developed to answer this question by reaching out to sales partners at The Group Inc., local developers and other agents in the community. Based on his extensive research and feedback from innovative thinkers in the industry, Eric shared his findings with The Active Enterprise Network in order to set the stage for further growth among members.

But what does the future of real estate look like?

With more and more people beginning their home search online, the roles have changed – and will continue to evolve over the next few years.

In 2000, 48% of people found their home through a realtor and only 8% found their home online. Fast forward 10 years and we find that only 38% found their home through a realtor in 2010 while 37% found their home online. The percentage of homebuyers who find their home online will only increase by 2030. Why is this?

(more…)

PrintFriendly

2011 Active Enterprise Network Annual Conference: Bridging the Gap Between Active and Broker

September 20, 2011

image link is broken
image

The second day of the 2011 Active Enterprise Network Annual Conference will begin by focusing on bridging the gap between Active Website and Broker. The topics will focus on new releases, training and how to help members get the most out of their Enterprise Network membership. Below is an overview of the topics that will be discussed.

Active → Broker

New Releases on The Active Enterprise Platform: Putting Innovation to Work
2011 has proven to be successful for The Active Enterprise Network and we are proud of the progress we have made already this year. With technology constantly evolving, it is our goal to keep members on the cutting-edge of innovation in order to maintain their position as market leaders. During this session, Senior Programmer at Active Website, Conar Welsh, will give an overview of the technologies released in 2011 and what’s to come.

Speaker:
Conar Welsh
Senior Programmer
Active Website, LLC (more…)

PrintFriendly

2011 Active Enterprise Network Annual Conference: Bridging the Gap Between Agent and Customer

September 19, 2011

image link is broken
image

This year’s Active Enterprise Network Annual Conference will end the first day with sessions focusing on bridging the gap between Agent and Customer. The topics will focus on how agents can better use technology to personalize their interactions with their customers. Below is an overview of the topics that will be discussed.

Agent → Customer

Agent LifeCycle CRM: Tools for Connecting With Your Customers
Stephanie Streeter, Active Website’s ROI and LifeCycle Manager, will discuss best practices for utilizing Agent LifeCycle CRM during this session. In addition, Stephanie will reveal important tools on The Active Enterprise Platform that help to ensure customers are being taken care of and agents are converting as many leads as possible.

Speaker:
Stephanie Streeter
ROI and LifeCycle Manager
Active Website, LLC

(more…)

PrintFriendly

2011 Active Enterprise Network Annual Conference: Bridging the Gap Between Broker and Agent

September 13, 2011

image link is broken
image

The Active Enterprise Network Annual Conference is quickly approaching and we’re giving you a sneak peak at topics to be discussed at this year’s event! The second session of the conference focuses on bridging the gap between Broker and Agent.  Below is an overview of topics that will be discussed during this session.

Broker → Agent

Agent Productivity Tools: Empowering Agents and Streamlining the Business Model
During this session, John Sable, Managing Partner at Active Website, will discuss the latest agent productivity tools available on The Active Enterprise Platform. Through these tools, brokers can provide agents with the tools needed to bridge the online communication gap with customers and create a more personalized experience. Joining John during this discussion, a guest speaker will discuss their scalable model for getting agents to adapt to the tools available to them.

Speaker:
John Sable
Managing Partner
Active Website, LLC

(more…)

PrintFriendly
 

©2010 Activewebsite. All Rights Reserved.