(Tweet this Article!) We’re pleased to announce that mobile-enabled Individual Property Websites (IPWs) are now available on The Enterprise Platform! With over 53 million SmartPhones in use in the United States, having your website enhanced for mobile viewing is important in order to provide potential buyers with detailed property information on-the-go. Designed with usability in mind, our mobile IPWs give customers the ability to navigate a property website with ease anytime, anywhere.

Customers will be able to scan a QR code or enter the property’s URL on their mobile device to be directed to the mobile version. Once a customer lands on the IPW, they are given the option to request additional information about the property or click-through to the photo gallery, property details, map view, agent information and more.

Feature highlights include:

Photo Gallery
Because one of the biggest factors in determining your next home is the aesthetics of the property, providing customers with quicker access to property photos was an important factor in the development of this product. As a result, mobile IPWs give users the ability to view the full set of property images in an easy-to-view format.

Property Details
In order to provide customers the same detailed property information available online, mobile-enabled IPWs give customers access to a wealth of information including the number of beds and baths, price and square footage, as well as the unique interior and exterior characteristics of a particular home.

Location
When searching for your next home, it’s all about location, location, location – which is why our mobile-enabled IPW displays the property’s address along with a map or satellite view of the location (including street view where available).

Docs & Links
Through this feature, customers can easily download any document or view links relevant to that specific property including floorplans, neighborhood information and more.

Call-to-Action
With several call-to-action items accessible on mobile IPWs, customers can easily request additional information about the property or contact the listing agent to schedule a showing directly from their mobile device.

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By Amanda Stephan