2011 Active Enterprise Network Annual Conference: Bridging the Gap Between Agent and Customer

September 19, 2011

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This year’s Active Enterprise Network Annual Conference will end the first day with sessions focusing on bridging the gap between Agent and Customer. The topics will focus on how agents can better use technology to personalize their interactions with their customers. Below is an overview of the topics that will be discussed.

Agent → Customer

Agent LifeCycle CRM: Tools for Connecting With Your Customers
Stephanie Streeter, Active Website’s ROI and LifeCycle Manager, will discuss best practices for utilizing Agent LifeCycle CRM during this session. In addition, Stephanie will reveal important tools on The Active Enterprise Platform that help to ensure customers are being taken care of and agents are converting as many leads as possible.

Speaker:
Stephanie Streeter
ROI and LifeCycle Manager
Active Website, LLC

(more…)

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2011 Active Enterprise Network Annual Conference: Bridging the Gap Between Broker and Agent

September 13, 2011

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The Active Enterprise Network Annual Conference is quickly approaching and we’re giving you a sneak peak at topics to be discussed at this year’s event! The second session of the conference focuses on bridging the gap between Broker and Agent.  Below is an overview of topics that will be discussed during this session.

Broker → Agent

Agent Productivity Tools: Empowering Agents and Streamlining the Business Model
During this session, John Sable, Managing Partner at Active Website, will discuss the latest agent productivity tools available on The Active Enterprise Platform. Through these tools, brokers can provide agents with the tools needed to bridge the online communication gap with customers and create a more personalized experience. Joining John during this discussion, a guest speaker will discuss their scalable model for getting agents to adapt to the tools available to them.

Speaker:
John Sable
Managing Partner
Active Website, LLC

(more…)

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2011 Active Enterprise Network Annual Conference: Bridging the Gap Between Broker and Customer

September 8, 2011

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As The Active Enterprise Network Conference quickly approaches, we’re excited for the discussion and innovation that will develop as a result of this unique conference.  The theme of this year’s conference is Bridging the Gap Through Personalization, and the first session will focus on bridging the gap between Broker and Customer. Below is an overview of topics that will be discussed during this  session.

Broker → Customer

Usability Vs. Branding: Your Logo is Not Your Brand
This session will help clarify the difference between usability and branding. Because we live in a customer-centric world, we need to keep usability at the forefront of design – not our branding. By focusing more on usability, you supply your customers with a higher quality experience that will then be associated with your brand. Keep in mind, your brand encompasses more than just your logo and design. It also includes your strategy and communication tools, your employees and facilities and most importantly your customer service.

Speaker:
Tom Flanagan
Technology Director
Residential Properties Ltd. (more…)

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