Active Community: How to Write an Effective Blog

March 5, 2010

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Finished! You’ve just completed another cleverly written, mind-blowing masterpiece for your blog and you’re getting ready to post it. You click the “Publish” button and sit there waiting for the first comment to be made. 15 minutes pass – why hasn’t anyone said anything yet? Hours were spent creating this amazing blog and now your palms are beginning to sweat as self doubt starts to take over. Maybe the blog wasn’t as good as you thought. If only there was a way to know if your blog was effective!

Luckily for you, there is. This week, Active Community wants to take a closer look at how to write a more effective blog. There are many reasons why people decide to begin blogging. For companies, blogging is a great tool for driving traffic to your site and increasing your search engine rankings. Blogging also gives you a unique opportunity to express yourself while engaging and interacting with your readers in a way that was previously unavailable.

However, if you don’t have a strategic plan of execution in place, then you run the risk of having used all your time and energy for nothing. The goal of any blog is not only to get the information out there on the web, but to get the information out on the web that people will want to read.

With millions of people already blogging, it’s important that you don’t get lost in the masses. By following some simple guidelines, you’ll have a better foundation for your blog that will hopefully help you attract more readers. In order to do this, we’ll be dissecting the blog how Blogging is Like a First Date that will be posted after this presentation. Watch our video to find out more!

Related Posts:

Blogging is Like a First Date

Active Community: Building Your Local Brand

Active Community: Understanding the Search Demand Curve

Active Community: Understanding Duplicate Content

By John Sable

blog.activewebsite.com

Comments

  1. Comment by Tommy Gardner — March 6, 2010

    Nice presentation, John. Thank you for sharing this with me.

  2. Comment by Tom Flanagan — March 11, 2010

    Great vid John! “Lists” can be very effective. Everyone loves a good “Top 5″. Also, I’ve found that Polls add some nice interactivity as well. Keep up the good work!

    -T

  3. Pingback by Blog Usability Tips | Active Website Enterprise Network Blog — March 16, 2010

    [...] How to Write an Effective Blog [...]

  4. Comment by John Turpin — March 17, 2010

    Nice stuff, John. This will help me and my team greatly in our blogging efforts! Good tips from Tom F too.

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