Surface Computing – is this technology coming to a Real Estate office near you? Microsoft has announced its release of a new, ambitious technology they call ‘surface computing.’ Check out the table computing platform at http://www.microsoft.com/surface/index.html.

How can this technology change how we do business? Imagine you have a potential client coming from out of town and you schedule a one hour meeting at your office to see what’s available in the their price range. When they arrive you sit down at the Table PC and start pulling up property searches. As you search you can pull up endless photos and videos of multiple properties all at the same time. This is a truly a unique real estate experience and its available today! (more…)

Ever thought of buying property in another country? Chances are, whether it’s a dream or a reality, many of us have.  But where can you go to look for properties in another country and find what is currently on the market? Understanding the importance of meeting the needs of the growing global marketplace, Active Website has started syndication to properazzi.com, expanding the worldwide reach for our Enterprise Network members.

Why properazzi.com? (more…)

In today’s competitive marketplace it’s more critical than ever to be tracking your marketing campaigns. You need to know where you are placing your dollars, as well as your call or prospect acquisition costs. In all the years we have been providing consulting to the Real Estate industry, we are still surprised at the lack of tracking and monitoring. As a result, here are some best practices that we recommend. The web has made it easy to track campaigns, but the key is having the right tracking infrastructure in place first. Let’s look at a scenario. (more…)