The second phase of the web is only increasing in sophistication, creativity and visual quality. One of the trends we are seeing is the mashup of content from multiple sources creating an integrated and seamless experience. The web user today expects more than just information. And when it comes to a search for real estate, people want to know more than just the price, location and number or bedrooms– they want their search to be visually stimulating and consider their lifestyle as well.

Our new Active Mapping solution lets people create lifestyle searches. After refining our technology over the last several months, our newest version includes all the typical and important property data, as well as Point of Interest results, but we have added some new twists.

Some of the features of the new Active Mapping release are the Polygon Tool which allows the user to easily draw search boundaries in any shape. The tool then plots the properties found within these specified limits. The user can enhance the search by applying POI and advanced search criteria to the Polygon Tool. The enhanced Point Of Interest Tool may include location of schools, grocery stores, and even Starbucks.

Adding a professionally produced and edited Active Video that showcases a property or introduces a potential client to an agent further enhances the search and provides the visual information that today’s buyer expects.

Sign up for our Newsletter to be notified of the official release of Active Mapping and to learn more about how Active Website is keeping the Real Estate industry abreast of Web 2.0.

Goto www.windermeretricities.com to experience Active’s new mapping technology.